• Skip to primary navigation
  • Skip to content
  • Skip to primary sidebar

Wi-Fi Now International

October 25-27, 2016

  • About
    • About Wi-Fi NOW events
    • Who should attend?
    • Show Guide
    • FAQ
    • Our credentials
    • Meet the team
    • Contact Wi-Fi NOW
    • Hall of Fame
  • Register & Plan
    • Ways to Attend
    • Four Great Reasons to Attend
    • Our Venue
    • Hotels & travel
  • Conference
    • Conference themes
    • Conference Agenda
    • Speakers
    • Speaking opportunities
    • Sponsorships
    • Sponsors
  • EXPO
    • About the EXPO
    • Exhibitors
    • Why you should exhibit
    • I want to exhibit
    • Exhibitor Manual
  • Awards
    • The awards
    • Why enter?
    • How to enter
    • Judges
    • How we manage awards
  • Media
    • Media Partners
    • Become media partner
    • Press kit
    • Press registration
      • Media
  • News & Blog
  • Register Now

Fixing bad Wi-Fi: The next multi-billion-dollar windfall

Jun112016

Want great Wi-Fi in every room your home? If you’re like most of us, your answer can only be a resounding yes. But thus far getting in-home Wi-Fi quality right has been an engineering problem well beyond the average consumer’s skill set. Finally a group of companies – most of them startups – is getting down to the business of fixing bad Wi-Fi.

The opportunity

Going to market with an plug-and-play fix to this nagging pain-point is no small consumer electronics opportunity in the making. In fact, it’s huge.

There are 350 million households in the US and Europe combined. Add to this Asia and the rest of the world and the writing is on the wall: Whomever wins a decent slice of this emerging market for progressive in-home Wi-Fi could be the next multi-billion-dollar Wi-Fi company. Here’s a roundup of some of the most promising contenders:

Want to mesh? Meet eero

Topping the list is the California-based startup with the Finnish name eero. Eero could be the best funded Wi-Fi startup ever. Last month the company raised another 50 million dollars ‘to fix your crappy Wi-Fi’ (as Forbes put it) bringing their vc funding total to a whopping 90 million dollars. Product reviews have been largely outstanding.

eero-topdown

Eero ships as three nicely designed identical white units that – after about 15 minutes of setup with an app – form a mesh network. The end result is something akin to next-to-the-router performance all around the house. At $499 for the three-piece starter pack eero is still a little pricy for most consumers.

‘Surround Wi-Fi’ from Luma

Another contender is Luma, which is conceptually similar to eero although the Luma device has not yet shipped. In addition to the mesh approach and a compact router similar in size, the company touts a long list of snazzy features including swipe to grant guest access, various degrees of parental control, and advanced security. Luma’s 3-unit starter pack pre-orders at $299, $200 below eero.

Luma_Gold_Desktop

A Portal to higher speeds and better coverage

Luma looks about as slick as eero and both are likely great products, but neither appears to have invented anything that doesn’t already exist in enterprise Wi-Fi. That honour goes to Ignition Design Labs’ Portal.

Portal has also not yet been released (they’re raising money on Kickstarter) but the company is doing something that mostly everyone else thus far has shunned: The unit uses seven – yes, seven – Wi-Fi operating bands including a couple needing DFS.

Portal

That’s the first reason why Portal claims up to three times higher capacity. The second reasons is this: The company is applying sophisticated Cloud-based radio resource management and the unit hides ten radios and nine antennas under its shiny little hood. The Portal website says that mesh networking will be included in a later release.

If all of this works out Portal will not only be an effective fix to the in-home coverage problem but it will also be serving up an impressive hike in throughput and – possibly – quality, too.

For more on all things in-home Wi-Fi don’t miss Wi-Fi NOW International taking place in London on October 25-27. Get your Early Bird ticket today!

Reader Interactions

Comments

  1. Chris says

    June 12, 2016 at 6:35 pm

    This problem has already been solved. http://Www.ruckuswireless.com

    Reply
    • claushetting says

      June 13, 2016 at 9:01 am

      Hi Chris – I’m sure it has. But this is for homes rather than enterprise 🙂

      Reply
      • Dennis Holmes says

        June 13, 2016 at 11:48 am

        Ruckus was originally designed by Selina with home deployment in mind. The idea was to improve performance in home for video and audio utilizing smart antenna arrays. They had a cpe device called metroflex that bridged wifi in from outdoor municipal mesh deployments and was a pretty good device for doing that. I still own one.

        Reply
        • Murtaza Haryanawalla says

          June 13, 2016 at 11:40 pm

          Classic consumer positioning opportunity. Ruckus positioned as too ‘enterpricey'(think Nokia in mobile). Eero and Luma are like the iphones of in Home networking – desirable, designed for consumer, achievable price point.

          Reply
          • Hans says

            June 14, 2016 at 1:26 pm

            Ruckus has positioned a brand called Xclaim for this. Lots of enterprise features at consumer pricing (and not a startup but at full throttle)

  2. Peter Fooij says

    June 14, 2016 at 8:29 pm

    We have a lot of experience with Ruckus Wireless and we’re sure it will do the job. However price will be a big issue. The Xclaim product from Ruckus Wireless is a good alternative. It gives a very good performance for in home Wifi. But whatever product will be used, measuring is the key answer. There are a lot of devices and obstacles in a house or building wich can cause even so many interference driving you mad when deploying a wireless network.

    Reply
  3. Thomas says

    June 25, 2016 at 8:03 am

    As 5Ghz becomes utilized as 2.4Ghz MESH solutions like the ones above will start to degrade in performance. History repeating it self just like 2.4Ghz were great in the 80´s. Eero calls it business grade wifi I fail to see the resemblance.

    Reply

Leave a Reply to Peter Fooij Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

  • Subscribe

    Subscribe to our newsletter
    • This field is for validation purposes and should be left unchanged.
  • Wi-Fi NOW (Hetting Global ApS), Denmark company registry no. 40955437
    Hedeskovvej 9
    DK-8520 Lystrup, Denmark.
    Contact: Tlf: +45 25341705 / Claus Hetting

    For questions or comments, please contact Chief Administrator [email protected]

    Visa logo MasterCard logo JCB logo American Express logo

    Terms of Purchase - Privacy Statement - Terms of Service