Boingo Wireless is a ‘household name’ in Wi-Fi – and the US-based Wi-Fi service provider possibly has more experience in bringing quality Wi-Fi to the world than anyone else out there. With service at thousands of venues in the US and elsewhere, Boingo is leading the pack in the use of Wi-Fi technology and deployment. Boingo also recently announced that they’ve signed a Wi-Fi offload deal with one more major US carrier and they’re already partnering with Sprint for Wi-Fi Offload.
Dawn Callahan’s role at Boingo is to monetize Wi-Fi, and there’s probably not another company in the world that’s doing this with as many flavours as Boingo. As the pioneers of consumer Wi-Fi (when Boingo started the name “Wi-Fi” didn’t exist yet, it was still called “802.11”), Boingo has evolved many times in its 15-year history – from paid Wi-Fi, to ad-supported Wi-Fi, to new products like Carrier Offload.
Dawn will provide insights on all the carrier Wi-Fi monetization opportunities:
- Retail Wi-Fi purchase & subscriptions
- Advertising & Sponsorship
- Comes With Boingo (American Express, Visa, MasterCard, Samsung, etc provide Boingo access as a card member/consumer benefit)
- Carrier Offload (First to market with large-scale carrier offload deal with Sprint; recently announced Carrier #2)
- Boingo Broadband (Boingo is now the largest provider of high-speed Wi-Fi and IPTV to military bases. Boingo has essentially become a cable company without the cables, providing residential service to the men and women stationed at barracks around the world. Broadband is also an award-winning, completely innovative use of point-to-point technology to deliver service.)
