• wifinowglobal.com
  • syndicated.wifinowglobal.com
  • Wi-Fi NOW Global
  • Wi-Fi NOW Asia
  • Wi-Fi NOW Latin America

Wi-Fi NOW Global

  • Wi-Fi
  • Wi-Fi HALOW
  • ULTRA-WIDEBAND
  • RESOURCES
  • OUR PARTNERS
  • BECOME A PARTNER
  • BECOME A FREE MEMBER
  • WiFi NOW AUDIENCE INTELLIGENCE 2027
  • WiFi NOW WORLD CONGRESS 2027 PROSPECTUS
  • SERVICES
  • SHOP
  • EVENTS
    • CURRENT EVENTS
    • PREVIOUS EVENTS
    • EXPO
    • EventSpace®
  • RESOURCES
  • HALL OF FAME
  • ACADEMY
    • Masterclasses
    • Wi-Fi 7 PHY/MAC
    • 6 GHz operation including AFC
  • AWARDS
    • ABOUT AWARDS
    • CATEGORIES
    • WHY ENTER?
    • HOW TO ENTER
    • JUDGES
    • SELECTION CRITERIA
  • NEWS & TV
  • HALL OF FAME
  • ABOUT US
    • ABOUT Wi-Fi NOW
    • MANIFESTO
    • OUR RATINGS
    • OUR CREDENTIALS
    • MEET THE TEAM
    • CONTACT US
    • EventSpace®

Starry’s Wi-Fi-based broadband to challenge telco 5G in 16 US markets

January 7, 2018 | FEATURED | by Claus Hetting, Wi-Fi NOW CEO & Chairman

By Claus Hetting, Wi-Fi NOW CEO & Chairman

Starry is the flagship case for using Wi-Fi technology to serve up mass-market fixed broadband in mmWave bands. The Boston-based WISP startup is now expanding into 16 new markets across the US with an infrastructure cost is as low as $12 per household, Starry says.

While big telcos in the US are racing to get fixed wireless 5G to market, WISP startup Starry has already beat them to it with super low-cost broadband that has nothing to do with 5G but delivers a similar service that will likely land at a fraction of the 5G network cost.

And the company appears to be well financed. Starry raised another $31 million in 2017 on top of its previous total of $63 million in investments, according to this Boston Herald news report.

The solution: Clocked-up proprietary Wi-Fi at 37 GHz

The company – which has been around since 2016 – is the brainchild of serial entrepreneur Chet Kanojia, and Starry’s technology the first example (that we know of) of using Wi-Fi technology in licensed bands, in this case the 37-39 GHz band.

Starry is using a clocked-up proprietary version of the 802.11ac Wi-Fi standard to beam point-to-multipoint-based wireless Internet into your home, and the company says it’s already working on upgrading the system to the new 802.11ax standard.

And as of this week, Starry will be taking the concept a bold step further: TechCrunch reports from CES that he company says it intends to release the reference designs for their system in partnership with Wi-Fi chipmaker Marvell, allowing for equipment manufacturers and other service providers to build & apply Starry’s technology.

Driving down cost of delivery to $12 per home

What’s remarkable here is how Starry has worked Wi-Fi technology and available bands into a concept that may just hit the mass market sweet spot: Kanojia says the cost per home covered is as low as $12 in very dense areas and $25 in modestly dense areas.

The company’s base stations have a range of about 2 kilometres. Starry’s system delivers up to 200 Mbps per subscriber to 800-1000 subscribers per cell sector, Kanojia says in this interview with Fierce Wireless. The price for the 200 Mbps service including the Starry Station Wi-Fi hub is $50 per month.

How will standards-based 5G fare against technology like this?

The 3GPP community – including big telco in the US – have long been touting fixed wireless as a future stronghold of 5G. But the looming question is how future 5G technology costs may compare to something like Starry. It’s hard to imagine how 5G – even for the fixed wireless version of it, if there would be such a thing – will compete with 802.11ac chipsets cost of less than $10.

For more details on Starry’s planned service launches in Los Angeles, Washington DC, and other US markets see the full press release here.

Above: How Starry works – using Starry Beam base stations and Starry Point & Starry Station receivers.

/Claus.

Wi-Fi Industry News

October 22, 2026 [Research & Analysis]

ABI Research: Wi-Fi HaLow device shipments forecast to reach nearly 300 million units in 2031

October 18, 2026 [Weekly News Brief]

Roundup: Apple’s UWB, Realtek’s Wi-Fi 8, Extreme Networks wins award, Brazil’s 6 GHz dispute continues, & Japan’s Wi2 extends OpenRoaming

October 16, 2026 [Wi-Fi NOW TV]

Dynamic Spectrum Alliance Global Summit: Live Stream from London, UK (Oct 21 @ 8:30 am GMT)

October 16, 2026 [Wi-Fi NOW TV]

Wi-Fi HaLow: New Technology & Business Opportunities for Europe (Tue Nov 3 @ 10:30 am CET)

October 13, 2026 [Breaking News]

Network X: Plume Console sets new ‘gold standard’ for Agentic AI-powered ISP operations

October 13, 2026 [AI Operations]

Network X: Major Qualcomm announcements on Wi-Fi 8, ISP intelligence SW platform, and new silicon for FWA

October 13, 2026 [Industry leaders]

MediaTek at Network X: On-chip AI can reduce home gateway Wi-Fi energy consumption by 50%

October 10, 2026 [Weekly News Brief]

Roundup: MediaTek’s Wi-Fi 8, Sagemcom’s RDK EasyMesh, HPE’s Ryder Cup, Silicon Labs’ AI platform, Apple works with LG

October 09, 2026 [Innovations in Wi-Fi]

Netduma: Real-time home broadband and Wi-Fi experience optimisation belongs on the CPE, not in the cloud

October 04, 2026 [Wi-Fi NOW Announcement]

WiFi NOW lands Extreme Networks, HPE, and Cisco as WiFi NOW Partners for the 2026-2027 season

Resource Centre

Your hub for the latest Wi-Fi industry insights and resources

Research reports, in-depth technology guides and expert insights on Wi-Fi — new resources every week, free for members.

  • Solutions & Use Cases
  • Technology Guides
  • Expert Insights
Explore the Resource Centre →
  • Expert InsightsThe predistortion pioneer who says Wi-Fi has outgrown DPD: QuantalRF’s Dr Ali Fard speaks out on Wi-Fi 8 and AI at the edgeOctober 18, 2026
  • Expert InsightsInventor of AI Ops for enterprise Bob Friday explains why agentic AI will finally make self-driving enterprise networks a realityOctober 18, 2026
  • Expert InsightsFrom Hype to Hard Numbers: AI Arrives at the ISP Support DeskOctober 17, 2026

Get involved

Upcoming events

WiFi NOW World Congress USA 2027

April 19, 2027

Register now
All events
This website uses cookies to improve your experience. Read more in our privacy statement. Accept
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Wi-Fi NOW

Join WiFi NOW for free

Create your free account to access unique insights and industry resources.

  • Unlock articles
  • Access reports & resources
  • Download presentations
  • Watch webinars
  • Stay updated on the latest
  • This field is for validation purposes and should be left unchanged.

Already have an account? Log in

Log in

Don’t know your password? Click here to login with an e-mail link instead.

Forgot your password?
Don’t know your password?

Enter your e-mail below and we'll send you a login link.

No account yet? Join for free

Wi-Fi NOW (Hetting Global ApS), Denmark company registry no. 40955437
Hedeskovvej 9
DK-8520 Lystrup, Denmark.
Contact: Tlf: +45 25341705 / Claus Hetting

For questions or comments, please contact Chief Administrator [email protected]

Visa logo MasterCard logo JCB logo American Express logo

Terms of Purchase - Privacy Statement - Terms of Service